The ideal customer for the Spring 2013 collection Nominal would be a woman aged between 25-40. She is a modern woman that enjoys fine art and architecture. She lives in a busy metropolitan area, she is constantly on the go between work and her envious social life. She is a woman that is always fashion forward and someone that sets trends. She covets well crafted and often astounding fashion accessories. The Nominal woman tends to seek and support up and coming artisans and designers because they create the new and cutting-edge in design. What she loves about this Nominal collection is that it brings the modern as well as classical elements together to create something beautiful and well constructed.
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